Corporate sponsorship of a cause: The role of identification in purchase intent

TB Cornwell, LV Coote - Journal of business research, 2005 - Elsevier
Nonprofit organizations (NPOs) have attracted significant levels of support from corporate
sponsors over the past decade. Despite this significant and continuing interest, very little is …
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[PDF] academia.edu

[PDF][PDF] Corporate sponsorship of a cause: the role of identification in purchase intent

TB Cornwell, LV Coote - Journal of Business Research, 2005 - academia.edu
Nonprofit organizations (NPOs) have attracted significant levels of support from corporate
sponsors over the past decade. Despite this significant and continuing interest, very little is …

Corporate sponsorship of a cause: the role of identification in purchase intent

TB Cornwell, LV Coote - Journal of Business Research, 2005 - infona.pl
Nonprofit organizations (NPOs) have attracted significant levels of support from corporate
sponsors over the past decade. Despite this significant and continuing interest, very little is …

[引用][C] Corporate sponsorship of a cause: the role of identification in purchase intent

TB Cornwell, LV Coote - Journal of Business Research, 2005 - ideas.repec.org
Corporate sponsorship of a cause: the role of identification in purchase intent IDEAS home
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[引用][C] Corporate sponsorship of a cause: the role of identification in purchase intent

TB Cornwell, LV Coote - Journal of Business Research, 2005 - econpapers.repec.org
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[PDF] researchgate.net

[PDF][PDF] Corporate sponsorship of a cause: the role of identification in purchase intent

TB Cornwell, LV Coote - Journal of Business Research, 2005 - researchgate.net
Nonprofit organizations (NPOs) have attracted significant levels of support from corporate
sponsors over the past decade. Despite this significant and continuing interest, very little is …

[引用][C] Corporate sponsorship of a cause: the role of identification in purchase intent

TB Cornwell, LV Coote - Journal of Business Research, 2005 - espace.library.uq.edu.au
Nonprofit organizations (NPOs) have attracted significant levels of support from corporate
sponsors over the past decade. Despite this significant and continuing interest, very little is …