Partitioned pricing: Can we always divide and prosper?

B Burman, A Biswas - Journal of retailing, 2007 - Elsevier
The widespread use of partitioned pricing by marketers may be the result of perceptions that
it enhances the perceived value of the offer. This research identifies boundary conditions for …

Partitioned pricing: Can we always divide and prosper?

B Burman, A Biswas - Journal of Retailing, 2007 - scholarlycommons.pacific.edu
The widespread use of partitioned pricing by marketers may be the result of perceptions that
it enhances the perceived value of the offer. This research identifies boundary conditions for …

Partitioned pricing: Can we always divide and prosper?

B Burman, A Biswas - Journal of Retailing, 2007 - infona.pl
The widespread use of partitioned pricing by marketers may be the result of perceptions that
it enhances the perceived value of the offer. This research identifies boundary conditions for …

Partitioned pricing: can we always divide and prosper?

B Burman - 2004 - repository.lsu.edu
Research on partitioned pricing suggests that separating the surcharges from the base price
of the advertised product may lead to a more favorable effect on consumers' evaluation of …

Partitioned pricing: Can we always divide and prosper?

B Burman - 2004 - search.proquest.com
Research on partitioned pricing suggests that separating the surcharges from the base price
of the advertised product may lead to a more favorable effect on consumers' evaluation of …

Partitioned pricing: Can we always divide and prosper?

B Burman - 2005 - elibrary.ru
Research on partitioned pricing suggests that separating the surcharges from the base price
of the advertised product may lead to a more favorable effect on consumers''evaluation of …

[PDF][PDF] Partitioned pricing: can we always divide and prosper?

B Burman - 2004 - core.ac.uk
Partitioned pricing: can we always divide and prosper? Page 1 Louisiana State University
LSU Digital Commons LSU Doctoral Dissertations Graduate School 2004 Partitioned pricing …

Partitioned pricing: Can we always divide and prosper?

B Burman, A Biswas - Journal of Retailing, 2007 - search.proquest.com
The widespread use of partitioned pricing by marketers may be the result of perceptions that
it enhances the perceived value of the offer. This research identifies boundary conditions for …

[引用][C] Partitioned Pricing: Can We Always Divide and Prosper

B Burman, A Biswas - 2004 - scholarlycommons.pacific.edu
"Partitioned Pricing: Can We Always Divide and Prosper" by Bidisha Burman and Abhijit
Biswas Home Search Browse Collections My Account About DC Network Digital Commons …