[图书][B] Front End and New Product Concept Development: An insider action research study of FMCG products in a multi-national organization
E Sakellariou - 2008 - search.proquest.com
The aim of this study is to gain a deeper understanding on the application of the first stage of
the innovation funnel and on the gaps in knowledge through an analysis and synthesis of …
the innovation funnel and on the gaps in knowledge through an analysis and synthesis of …
[PDF][PDF] Front End and New Product Concept Development: An insider action research study of FMCG products in a multi-national organization
E Sakellariou - Ann Arbor, 2008 - openresearch.surrey.ac.uk
The aim of this study is to gain a deeper understanding on the application of the first stage of
the innovation funnel and on the gaps in knowledge through an analysis and synthesis of …
the innovation funnel and on the gaps in knowledge through an analysis and synthesis of …
[PDF][PDF] Front End and New Product Concept Development: An insider action research study of FMCG products in a multi-national organization
E Sakellariou - Ann Arbor, 2008 - openresearch.surrey.ac.uk
The aim of this study is to gain a deeper understanding on the application of the first stage of
the innovation funnel and on the gaps in knowledge through an analysis and synthesis of …
the innovation funnel and on the gaps in knowledge through an analysis and synthesis of …