Payment formats and hedonic consumption

HH Liu, HY Chou - Psychology & Marketing, 2020 - Wiley Online Library
Payment formats have many important influences on consumer behavior. However, few
studies have examined how the payment format affects hedonic consumption. This study …

Payment formats and hedonic consumption.

HH Liu, HY Chou - Psychology & Marketing, 2020 - search.ebscohost.com
Payment formats have many important influences on consumer behavior. However, few
studies have examined how the payment format affects hedonic consumption. This study …

Payment formats and hedonic consumption

HH Liu, HY Chou - Psychology & Marketing, 2020 - cir.nii.ac.jp
抄録< jats: title> Abstract</jats: title>< jats: p> Payment formats have many important
influences on consumer behavior. However, few studies have examined how the payment …