Estimating market growth for new products: An analogical diffusion model approach

RJ Thomas - Journal of Product Innovation Management, 1985 - Elsevier
There has been a lot of interest in diffusion models as a basis for prelaunch estimates of the
sales of new products, and indeed there have been several models developed that have …

Estimating Market Growth for New Products: An Analogical Diffusion Model Approach

RJ Thomas - Journal of Product Innovation Management, 1985 - elibrary.ru
There has been a lot of interest in diffusion models as a basis for prelaunch estimates of the
sales of new products, and indeed there have been several models developed that have …

Estimating Market Growth for New Products: An Analogical Diffusion Model Approach.

RJ Thomas - Journal of Product Innovation Management, 1985 - search.ebscohost.com
There has been a lot of interest in diffusion models as a basis for prelaunch estimates of the
sales of new products, and indeed there have been several models developed that have …

Estimating Market Growth for New Products: An Analogical Diffusion Model Approach

RJ Thomas - Journal of Product Innovation Management: AN …, 1985 - Wiley Online Library
There has been a lot of interest in diffusion models as a basis for prelaunch estimates of the
sales of new products, and indeed there have been several models developed that have …