Segmentation of Indian shoppers based on store attributes

M Hemalatha, VJ Sivakumar… - … Journal of Business …, 2009 - inderscienceonline.com
Different groups of consumers believe that different store attributes are important. Therefore,
store attributes appears to be a promising market segmentation criterion. In this sense, the …

Segmentation of Indian shoppers based on store attributes

M Hemalatha, VJ Sivakumar… - International Journal of …, 2009 - econpapers.repec.org
Different groups of consumers believe that different store attributes are important. Therefore,
store attributes appears to be a promising market segmentation criterion. In this sense, the …

Segmentation of Indian shoppers based on store attributes

M Hemalatha, VJ Sivakumar… - International Journal of …, 2009 - inderscience.com
Different groups of consumers believe that different store attributes are important. Therefore,
store attributes appears to be a promising market segmentation criterion. In this sense, the …

[PDF][PDF] Segmentation of Indian shoppers based on store attributes

M Hemalatha, VJ Sivakumar… - Int. J. Business …, 2009 - researchgate.net
Different groups of consumers believe that different store attributes are important. Therefore,
store attributes appears to be a promising market segmentation criterion. In this sense, the …

Segmentation of Indian shoppers based on store attributes

M Hemalatha, VJ Sivakumar… - International Journal of …, 2009 - ideas.repec.org
Different groups of consumers believe that different store attributes are important. Therefore,
store attributes appears to be a promising market segmentation criterion. In this sense, the …