Customer lifetime value: Literature scoping map, and an agenda for future research
Abstract Customer Lifetime Value (CLV) is the core concept of relationship marketing and is
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
[PDF][PDF] Customer Lifetime Value: Literature Scoping Map, and an Agenda for Future Research
N Abdolvand, A Albadvi, H Koosha - International Journal of Management - academia.edu
Abstract Customer Lifetime Value (CLV) is the core concept of relationship marketing and is
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
[PDF][PDF] Customer Lifetime Value: Literature Scoping Map, and an Agenda for Future Research
N Abdolvand, A Albadvi, H Koosha - International Journal of Management - researchgate.net
Abstract Customer Lifetime Value (CLV) is the core concept of relationship marketing and is
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
[PDF][PDF] Customer Lifetime Value: Literature Scoping Map, and an Agenda for Future Research
N Abdolvand, A Albadvi, H Koosha - International Journal of Management - ttcenter.ir
Abstract Customer Lifetime Value (CLV) is the core concept of relationship marketing and is
increasingly addressed in scholarly and business articles. However, there is a big gap in the …
increasingly addressed in scholarly and business articles. However, there is a big gap in the …