Status demotion in hierarchical loyalty programs and its effects on switching: Identifying mediators and moderators in the Chinese context

S Banik, Y Gao, FK Rabbanee - Journal of Business Research, 2019 - Elsevier
Hierarchical loyalty programs (HLPs) are widespread across many service industries;
however, research on the effects of status demotion in an Eastern cultural context is …
被引用次数：32 相关文章

Status demotion in hierarchical loyalty programs and its effects on switching: Identifying mediators and moderators in the Chinese context

S Banik, Y Gao, F Rabbanee - Journal of Business Research, 2019 - espace.curtin.edu.au
© 2018 Elsevier Inc. Hierarchical loyalty programs (HLPs) are widespread across many
service industries; however, research on the effects of status demotion in an Eastern cultural …

Status demotion in hierarchical loyalty programs and its effects on switching: Identifying mediators and moderators in the Chinese context

S Banik, Y Gao, FK Rabbanee - Journal of Business Research, 2019 - ideas.repec.org
Hierarchical loyalty programs (HLPs) are widespread across many service industries;
however, research on the effects of status demotion in an Eastern cultural context is …

Status demotion in hierarchical loyalty programs and its effects on switching: Identifying mediators and moderators in the Chinese context

S Banik, Y Gao, FK Rabbanee - Journal of Business …, 2019 - econpapers.repec.org
Hierarchical loyalty programs (HLPs) are widespread across many service industries;
however, research on the effects of status demotion in an Eastern cultural context is …

Status demotion in hierarchical loyalty programs and its effects on switching: identifying mediators and moderators in the Chinese context.

S Banik, GYQ Gao YongQiang, FK Rabbanee - 2019 - cabidigitallibrary.org
Hierarchical loyalty programs (HLPs) are widespread across many service industries;
however, research on the effects of status demotion in an Eastern cultural context is …