The thematic evolution of customer engagement research: a comparative systematic review and bibliometric analysis

KKF So, H Kim, C King - International Journal of Contemporary …, 2021 - emerald.com
… systematic literature review and a bibliometric analysis to reconsider CE’s theoretical
development and prospective research directions. Our bibliometric analysis, which includes the …

A bibliometric analysis of work engagement in the hospitality and tourism industry

Y Han, Y Yang, R Mohamed - Journal of Hospitality and Tourism …, 2023 - emerald.com
Bibliometric analysis is a method for understanding global research … The bibliometric
analysis in this paper provides detailed information on global research trends of work engagement

Fifteen years of customer engagement research: a bibliometric and network analysis

LD Hollebeek, TG Sharma, R Pandey… - Journal of Product & …, 2022 - emerald.com
… Based on these gaps, this paper reports on a bibliometric analysis that quantitatively explores
CE’s literature-based landscape, including its major themes (Merigó Lindahl et al., 2015; …

Mapping the themes and intellectual structure of customer engagement: a bibliometric analysis

M Srivastava, S Sivaramakrishnan - Marketing Intelligence & Planning, 2021 - emerald.com
… a deep understanding of the CE construct in marketing literature using bibliometric analysis.
bibliometric analysis of the construct CE in marketing literature. We analyzed CE by …

Engagement: bibliometric analysis

CL Preciado Ortiz, JA Vargas Barraza… - Nova scientia, 2018 - scielo.org.mx
… The objective of this paper was to carry out a bibliometric analysis by using the different
names that engagement has had in marketing to know growth trends, current research areas …

Bibliometric analysis and visualization of global research on employee engagement

N Kişi - Sustainability, 2023 - mdpi.com
… Moreover, the present study’s bibliometric analysis offers a comprehensive overview of the
existing literature on employee engagement, enhancing the understanding of this research …

A bibliometric analysis of the structure and trends of customer engagement in the context of international marketing

M Srivastava, S Sivaramakrishnan - International Marketing Review, 2022 - emerald.com
… Research in customer engagement (CE) has gained momentum in the last decade, thanks
to its … Using bibliometric analysis, this study fills this critical gap by mapping the intellectual …

A bibliometric analysis of blended learning in higher education: perception, achievement and engagement

A Raman, R Thannimalai, Y Don… - International Journal of …, 2021 - ijlter.net
… This article presents a bibliometric analysis of publications on blended learning in higher
education. The analysis is grounded on statistics obtained from the online Scopus database on …

Examining the trend of research on active engagement in science education: Bibliometric analysis

H Kamarrudin, O Talib, AAM Zamin - Journal of Turkish Science …, 2022 - tused.org
… conducts a bibliometric analysis of Active Engagement in … bibliometric analysis of the research
on Active Engagement in Science Education from 2016 to 2020. This bibliometric analysis

A holistic bibliometric overview of the student engagement research field

G Aparicio, T Iturralde, A Maseda - Journal of Further and Higher …, 2021 - Taylor & Francis
… of the existing literature regarding student engagement (SE), … study is based on bibliometric
analysis techniques, which are … By conducting a descriptive bibliometric analysis, the study …