In recent decades Brazil has witnessed radical changes in its religious composition, with rapid expansion of Evangelical communities. Within these communities there exist various religious associations in which pastors play a key role. Using the theoretical framework of Entrepreneurial Orientation, and based on interviews with 20 Neopentecostal pastors in Belo Horizonte/Minas Gerais, this article shows that, in their work developing their churches, pastors exhibit characteristically entrepreneurial behavior (innovation, proactivity, competitive aggressiveness, risk-taking, autonomy). This study further demonstrates the importance and explanatory power of the Entrepreneurial Orientation theoretical framework and may open new research perspectives for social managers, social scholars and practitioners in related fields.