Holistic integration of product attributes with consumer behavioral aspects for the use of wearable technology

S Bakhshian, YA Lee - International Textile and Apparel …, 2018 - iastatedigitalpress.com
The use of wearable technology is rapidly increasing to meet diverse consumer needs and
desires. To design, develop, and produce a successful product embedding wearable
technology, it is crucial to know consumers' preferences, expectations, and needs, which
enables industry professionals to predict consumers' attitudes towards the wearables and
their purchase intentions. The purpose of this study is to propose a holistic framework,
embedding various concepts (eg, intrinsic and extrinsic attributes) that should be considered …

[引用][C] Holistic integration of product attributes with consumer behavioral aspects for the use of wearable technology. International Textile and Apparel Association …

S Bakhshian, YA Lee - 2018
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