[图书][B] How to scale social innovation in the bottom of pyramid market: the story of Kenya's innovation eye centre
A Sottini, G Ciambotti, A Sydow - 2020 - sk.sagepub.com
Kenyan rural areas are generally very poor; people live within what's known as the Bottom of
Pyramid market, meaning under the poverty threshold of USD 1.90 per day (World Bank,
2015). These people face unmet needs such as food, education, and energy. Moreover,
access to healthcare represents a critical issue for poor people. Africa especially has some
of the worst health conditions in the world. In particular, access to eye care services in Kenya
is a big challenge for poor and marginalized people. The lack of infrastructure, poor …
Pyramid market, meaning under the poverty threshold of USD 1.90 per day (World Bank,
2015). These people face unmet needs such as food, education, and energy. Moreover,
access to healthcare represents a critical issue for poor people. Africa especially has some
of the worst health conditions in the world. In particular, access to eye care services in Kenya
is a big challenge for poor and marginalized people. The lack of infrastructure, poor …
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