… What this book suggests is that there is no longer one dominant form of masculinity according
to what is offered through the media. Many competing versions exist. Most owe some great …

… fashionable masculinities, and the various ways that menswear retailers and … menswear
advertising epitomised the themes, stereotypes, contradictions and ambiguities of masculinity …

… Men, Media, and Body Image We’ve examined how media representations of men have
evolved with the advent of cultural ideas such as the New Man, the New Lad, and the …

… representation of masculinity in contemporary criminal narratives like The Sea Beyond and
Suburra (Tralli and Martina), to what is now termed a new form of “personalized masculinity” …

… social media influencers and traditional celebrities would be beneficial. Social media … —
studying the difference between mass media celebrities and social media influencers, especially …

… Paired with amplified media coverage for menswear and the financial crisis of 2008 bringing
about a yearning for authenticity, this new emphasis on individuality through dress gave …

… media have shifted the way fashion trends are dictated. Fashion as a medium for expressing
gender has engendered new concepts of masculinity … of masculinity from menswear …

… During this decade menswear was first introduced to the … marketing and media efforts ‘produced
a plurality of masculinities, … more inclusive understandings of masculinity and menswear. …

… of expression that menswear and masculinity fails to serve. … from traditional menswear
and hegemonic masculinity. The … ’t as active in social media but still promoted a more gender …

… weeks, glossy magazines, social media platforms, and celebrity endorsements. Market
research estimates that the global value of sales for menswear in 2023 was US$568.90 billion …