The author presents a proposal for approaching the phenomenon of foreign television
programs broadcast in Mexico, discussing in detail two of fue four aspects of the model of
analysis that he suggests: fue concrete supply of foreign television messages and fue study
of the specific exposition of fue different groups that make up the audience for this type of
message. To illustrate his proposal, he analyzes the case of satellite and pay television in
Monterrey and Mexico City. En una encuesta reciente, 84 académicos originarios de 34 …