Associating stimuli with the prospect of reward typically facilitates responses to those stimuli
due to an enhancement of attentional and cognitive-control processes. Such reward-
induced facilitation might be especially helpful when cognitive-control mechanisms are
challenged, as when one must overcome interference from irrelevant inputs. Here, we
investigated the neural dynamics of reward effects in a color-naming Stroop task by
employing event-related potentials (ERPs). We found that behavioral facilitation in potential …

Associating stimuli with the prospect of reward typically facilitates responses to those stimuli
due to an enhancement of attentional and cognitive-control processes. Such reward-
induced facilitation might be especially helpful when cognitivecontrol mechanisms are
challenged, as when one must overcome interference from irrelevant inputs. Here, we
investigated the neural dynamics of reward effects in a color-naming Stroop task by
employing event-related potentials (ERPs). We found that behavioral facilitation in potential …