… social media research were identified: strategic, operational, and user-focussed. The findings
of the review demonstrate that social media research … the role of social media in cultivating …

… of research on social media, including its benefits and spill-over effects. The resulting review
is … Of all the studies included in this review, only a handful of studies have come close to …

… method social media studies included in this review. Similarly, other literature reviews have
… field of social media scholarship (Khan, 2012; Khang et al., 2012; Zhang & Leung, 2014). …

… As, social media research in the field of industrial marketing has been of increasing interest,
this research attempts to review and assess the advances in social media research in the …

… to be the first comprehensive literature review of social media research, and it contributes
to a better understanding of the causes and effects of the adoption and usage of social media. …

… of this article was to review the common risks inherent in social media research and discuss
… unique to social media, or modifications to our current understanding of research risks …

… This systematic review summarizes the existing research that has evaluated attitudes on …
of research using social media. This will help to contribute to, and consolidate, current research …

… in information technology acceptance research [Venkatesh et … users’ adoption of social media,
this review focuses on studies … reviews particularly focusing on the TAM and social media. …

… to be suitable in the current review as the area of social media marketing seems to be more
… has started looking at the main database research engine (ie Sciencedirect, Emeraldinsight, …

… social media data utilization. The examples of business domains represented in this review
include sales, revenue, marketing, research… Section 1 presents the need for a review of SMA. …