Some physical properties of poly (acrylic acid) gels with embedded gold nanoparticles,(PAA-GNP), as prepared and after neutralization with triethanolamine,(TEA), were investigated by UV-VIS and fluorescence methods. The UV-VIS spectra of the PAA-GNP gels contain the characteristics absorption peaks of both PAA and GNP pure components, with modified intensities and positions. Excitation at 250 nm of pure PAA and pure GNP are followed by characteristic fluorescence transitions. The peaks of pure components appear in the fluorescence spectrum of the PAA-GNP gels with some modifications compared with the pure state. Some modifications of the UV-VIS and florescence spectra were observed after neutralization with TEA. The particularities of these spectra indicate some changes of the conformation of the polymeric matrices after the introduction of GNP and after neutralization.