Study on the preference for capsule hotel attributes using a choice experiment
The main purpose of this study is to investigate the attributes of capsule hotels preferred by
individuals. To this end, a choice experiment (CE) was adopted; a CE is a systematic
method used to determine individual preferences with regard to goods and services. A well-
known advantage of CEs is their ability to capture a pecuniary value for target attributes in
the form of marginal willingness to pay (MWTP). By comparing the sizes of MWTPs, we can
recognize the order of preference among attributes. Amazon Mechanical Turk was used to …
individuals. To this end, a choice experiment (CE) was adopted; a CE is a systematic
method used to determine individual preferences with regard to goods and services. A well-
known advantage of CEs is their ability to capture a pecuniary value for target attributes in
the form of marginal willingness to pay (MWTP). By comparing the sizes of MWTPs, we can
recognize the order of preference among attributes. Amazon Mechanical Turk was used to …
Study on the preference for capsule hotel attributes using a choice experiment.
LWS Lee WonSeok, LJK Lee JoonKyu… - 2018 - cabidigitallibrary.org
The main purpose of this study is to investigate the attributes of capsule hotels preferred by
individuals. To this end, a choice experiment (CE) was adopted; a CE is a systematic
method used to determine individual preferences with regard to goods and services. A well-
known advantage of CEs is their ability to capture a pecuniary value for target attributes in
the form of marginal willingness to pay (MWTP). By comparing the sizes of MWTPs, we can
recognize the order of preference among attributes. Amazon Mechanical Turk was used to …
individuals. To this end, a choice experiment (CE) was adopted; a CE is a systematic
method used to determine individual preferences with regard to goods and services. A well-
known advantage of CEs is their ability to capture a pecuniary value for target attributes in
the form of marginal willingness to pay (MWTP). By comparing the sizes of MWTPs, we can
recognize the order of preference among attributes. Amazon Mechanical Turk was used to …
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