[DOC][DOC] The SWOT technique in action: Strategic analysis of development in Romania
V Cojanu, MR Bilbor - Review Of Management And Economical …, 2007 - rmee.org
V Cojanu, MR Bilbor
Review Of Management And Economical Engineering, 2007•rmee.orgThis paper addresses the particular case of undertaking strategic SWOT analyses for
national development purposes. The widespread use of SWOT technique in strategic
analyses does not stand for irrefutable proof of its usefulness. On the contrary, the literature
review makes visible many pitfalls, but also provides the necessary rules to make an
effective strategic tool of it. The advantages and disadvantages of the SWOT analysis are
discussed in the context of the Romanian government's effort to use it in the last two National …
national development purposes. The widespread use of SWOT technique in strategic
analyses does not stand for irrefutable proof of its usefulness. On the contrary, the literature
review makes visible many pitfalls, but also provides the necessary rules to make an
effective strategic tool of it. The advantages and disadvantages of the SWOT analysis are
discussed in the context of the Romanian government's effort to use it in the last two National …
Abstract
This paper addresses the particular case of undertaking strategic SWOT analyses for national development purposes. The widespread use of SWOT technique in strategic analyses does not stand for irrefutable proof of its usefulness. On the contrary, the literature review makes visible many pitfalls, but also provides the necessary rules to make an effective strategic tool of it. The advantages and disadvantages of the SWOT analysis are discussed in the context of the Romanian government's effort to use it in the last two National Development Plans (NDP), for 2004–2006 and 2007–2013, in order to outline a strategic vision of future developmental needs.
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