… Representing a dynamic, diversified, and yet disciplined approach toward outsourcing,
the long-tail strategy embraces and even fosters a flow of new suppliers offering new
capabilities that can enable the company to prosper in turbulent business environments.
This … Through interviews with 150 managers from 30 major multinational corporations, we
have identified five such best practices for leveraging the long-tail approach to IT
outsourcing. … While outsourcing researchers and advisors have pointed out the pitfalls of …