The rhetoric of text design in professional communication.

C Kostelnick - Technical Writing Teacher, 1990 - ERIC
Technical Writing Teacher, 1990ERIC
Argues that the rhetoric of text design is shaped by contextual variables, such as the
purpose of the communication, the proximity of visual cues within the document, and the
reader's familiarity with visual conventions. Concludes that technical communicators need to
consider these factors as they begin using the wide range of visual elements available in
desktop publishing.(RS)
Argues that the rhetoric of text design is shaped by contextual variables, such as the purpose of the communication, the proximity of visual cues within the document, and the reader's familiarity with visual conventions. Concludes that technical communicators need to consider these factors as they begin using the wide range of visual elements available in desktop publishing. (RS)
ERIC
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