A multi-dimensional approach to consumer motivation: exploring economic, hedonic, and normative consumption goals

I Barbopoulos, LO Johansson - Journal of Consumer Marketing, 2016 - emerald.com
… research shows that consumer motivation is multi-dimensional, and … A multi-dimensional
approach to consumer motivation … the segmentation of consumer groups, products and settings. …

The Consumer Motivation Scale: Development of a multi-dimensional and context-sensitive measure of consumption goals

I Barbopoulos, LO Johansson - Journal of Business Research, 2017 - Elsevier
… The proposed scale, formalized as the Consumer Motivation … that consumer motivation is
indeed multi-dimensional, varies … The multi-dimensional approach taken in the development of …

[PDF][PDF] The Consumer Motivation Scale: Development of a multi-dimensional measure of economical, hedonic, and normative determinants of consumption

I Barbopoulos - 2012 - researchgate.net
… The present thesis presents the development of the multi-dimensional Consumer
Motivationapproach to consumer motivation, we develop a method which takes the multidimensional

Relationship between service quality, satisfaction, motivation and loyalty: A multi-dimensional perspective

A Subrahmanyam - Quality Assurance in Education, 2017 - emerald.com
… it influences customer satisfaction as well as motivation and loyalty. Students’ motivation also
… The survey method was used in this study because the aim of this research was to gather …

Development of a multi-dimensional scale for measuring food tourist motivations

YH Kim, BK Goh, J Yuan - … of Quality Assurance in Hospitality & …, 2010 - Taylor & Francis
consumers' motivation based on the internal and external factors. It is also very useful in
explaining what factors motivate … these reasons with a systematic approach within food tourism. …

Measuring consumer design perceptions for digital devices: A multi-dimensional scale

A Mishra, S Dash, N Malhotra, D Cyr - Journal of Brand Management, 2015 - Springer
… , we develop a multi-dimensional framework providing for an … of design perception to
consumer-based brand equity as a … by offering a multi-dimensional framework of consumer design …

A proposed multidimensional approach to evaluating service recovery

MS Bhandari, Y Tsarenko, MJ Polonsky - Journal of Services …, 2007 - emerald.com
… recovery, using multidimensional consumer outcomes. The objective of the work was to
propose that satisfaction with service recovery should be based on customers' expectations of …

Multi-dimensional analysis of perceived switching costs

C Barroso, A Picón - Industrial Marketing Management, 2012 - Elsevier
… in customer preferences and competitor influence in attempting to gain their customers' …
The need to regard PSC as a multi-dimensional construct is apparent from this review of the …

Applying a multi-dimensional hedonic concept of intrinsic motivation on social tagging tools: A theoretical model and empirical validation

H Allam, M Bliemel, L Spiteri, J Blustein… - International journal of …, 2019 - Elsevier
… Intrinsic motivation, when applied to social tagging tools, could entail many shades that …
users’ motives for using such tools. In this paper, we add a rich concept of intrinsic motivation to …

Utilitarian motivations in online consumption: Dimensional structure and scales

FJ Martínez-López, C Pla-García… - Electronic Commerce …, 2014 - Elsevier
… This study undertakes an exhaustive approach to fully delimit the dimensional structure …
consumption motivations exist. One line focuses on the way in which consumer motivations may …