Purpose The purpose of this paper is to examine how abstract vs concrete mindsets impact
consumers' post-purchase affective states. Drawing on construal level theory, the study …

While researchers' interest in online impulsive buying is increasing, there is currently a
paucity of research that examines at consumers impulse purchase urges while …

This paper advances research into impulse buying by examining how this behaviour is
reinforced/curtailed, highlighting the primary role of the post‐purchase experience in …

The markets are different and characterized by an increased competition, as well a constant
innovation in products and services available and a greater number of companies in the …

Purpose Drawing upon the elaboration likelihood model, this study aims to illuminate
contradictory findings from previous research regarding the impact of positive and negative …

Many indicators have been proposed that can contribute to impulse buying. However, few
studies have examined the role of social comparison in impulse buying, materialism, and …

Impulse purchasing is defined as an immediate purchase with no pre-shopping intentions.
Previous studies of impulse buying have focused primarily on factors linked to marketing mix …

I investigated how impulsive buying behavior affects postimpulsive buying satisfaction
through the mediator of mixed emotion response and the moderator product type. I collected …

Deciphering how consumers react to impulse purchases is vital for sellers to bolster
consumers' post-purchase experience and induce subsequent purchase behavior …

Key personal inputs to decision making reside in expectations about whether a purchase or
nonpurchase will make one feel better. Integrating several theoretical approaches, this …