To cope with consumer's behavioral change, the number of fast food has increased year by
years, from 260 stores in 1995 to more than 700 stores today, the growth is more than three …

Fast Food Restaurant becomes one of the sectors that contribute a lot to the gross domestic
product to Malaysia in recent years. In order to penetrate the market of fast food industry in …

Abstract After January 25th 2011 Egypt witnessed political, economic and social instability
leading to drastic consequences in the hospitality and tourism industry. Thus unstable …

The theme of this research is the marketing performance as a impact of the marketing mix
strategy (7p) with determination of market attractiveness and resources on Timor Leste's …

It is now obvious that like most economies the world over, Indian economy is progressively
becoming service economy and so there is a need to manage services in the best possible …

This study examines the analysis of marketing mix (7P) effect to buying decision at Sentra
Snack Store. Marketing mix (7P) are product, price, place, and promotion, people, process …

Marketing mix is the most fundamental concept of marketing which is a set of controllable
marketing tools that a company uses to create a desired response in the targeted market …

The study, titled" An Analysis of Marketing Mix-7P (Product, Price, Promotion, Place,
Partisipant, Process and Physical Evidence) The Beauty Clinic Products Buying Decision …

Marketing mix related to the importance and contribution of the elements on the marketing
mix that shows how these elements can provide a source of competitive advantage …

Modern society is becoming increasingly aware of the necessity to behave in a sustainable
manner which resulted in higher expectations towards sustainable practices of businesses …