The vast majority of articles and chapters about attitudes (including this one) introduce the
topic by referencing the famous quote by Gordon Allport that attitudes are “the most …

A s these quotes attest, early influential social psychologists viewed attitudes and the social
contexts in which attitudes are formed, changed, and expressed as inextricably linked …

Global interest in the concept of attitude may be at a record high. Nations around the world
are grappling with a variety of common problems that seem to arise from widely shared …

One of the authors of this chapter recently commented to a colleague,“If I read one more
paper that opens with that Allport quote about attitude as the “most distinctive and …

Popular culture seems obsessed with the concept of attitude. Entering the word attitude into
an Internet search engine generates many listings, including “Art with Attitude,”“Animals with …

Jeff Keller (1999) penned the self-help book entitled Attitude is Everything. We agree.
Countless individuals and groups state that attitudes are important, and in many walks of life …

A casual survey of current textbooks, handbooks, conference proceedings and journals
reveals that the study of attitudes is a predominant theme of contemporary social …

The study of attitudes lies at the core of social psychology. Thomas and Znaniecki (1918)
and Watson (1930) went so far as to define the whole of social psychology as the scientific …

The concept of the attitude has had a long and venerable history in social psychology. In his
seminal chapter in the original Handbook of Social Psychology, Gordon Allport (1935) called …

It is hard to think of a concept that is more central to social psychology than the concept of
attitudes. Social psychology began as the study of attitudes (Thomas & Znaniecki, 1918) …