Nowadays, with entrance of customer relationship management (CRM) in new fields,
Identifying the various customers features and optimum allocating of resources to them …

Accurate identification, attracting, and keeping the customers particularly loyal Customer
Relationship Management (CRM) with the goal of optimum allotment of resources and …

One of the major challenges of customer-centric organizations is the recognition of
customers, the distinction between different groups of customers and their ranking …

Purpose–One of the salient challenges in customer-oriented organizations is to recognize,
segment and rank customers. Customer segmentation is usually based on customer lifetime …

In today's business environment the number of customers buying products online have
increased, it is difficult for the firm to determine customer lifetime value (CLV) of every …

The same treatment of all customers will cause customers who are not so valuable will be
value destroyer rather than a value creator. Giving discounts and promos to all customers …

By the emerge of competitive markets and continuous changes, organizations have found
that they are not faced with growing economy and markets, so each customer has its own …

Since the increased importance is placed on customer equity in today's business
environment, many firms are focusing on the notion of customer loyalty and profitability to …

In the practice of implementing customer relationship management or Customer
Relationship Management (CRM), many companies that have not properly used CRM as a …

Interaction of companies with customers in the form of customer relationship management
has changed significantly. Identifying characteristics of different customers and allocating …