Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - International Journal of Mobile …, 2015 - inderscienceonline.com
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …

[PDF][PDF] Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - Int. J. Mobile Communications, 2015 - scholar.archive.org
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …

Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - International Journal of Mobile Communications, 2015 - dl.acm.org
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …

Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - International Journal of Mobile …, 2015 - inderscience.com
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …

Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - INTERNATIONAL JOURNAL OF MOBILE …, 2015 - research.aalto.fi
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …

[PDF][PDF] Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - Int. J. Mobile Communications, 2015 - ubicomp.oulu.fi
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …