Understanding mobile IM continuance usage from the perspectives of network externality and switching costs

T Zhou, H Li, Y Liu - International Journal of Mobile …, 2015 - inderscienceonline.com
Retaining users and facilitating their continuance usage are essential for mobile service
providers to increase both revenues and profits. This research integrates the perspectives of …

An expectation-confirmation model of continuance intention to use mobile instant messaging

AP Oghuma, CF Libaque-Saenz, SF Wong… - Telematics and …, 2016 - Elsevier
Stiff competition in the mobile instant messaging (MIM) market underscores the importance
of continuance use of MIM to ensure sustainable growth of service providers. This paper …

Understanding continuance usage of mobile services

T Zhou - International Journal of Mobile Communications, 2013 - inderscienceonline.com
Users' continuance usage is crucial to mobile service providers' success. Integrating both
perspectives of flow and switching costs, this research identified the factors affecting …

An empirical study on continuance intention of mobile social networking services: Integrating the IS success model, network externalities and flow theory

L Gao, X Bai - Asia Pacific Journal of Marketing and Logistics, 2014 - emerald.com
Purpose–Users' continuance intention is vital to the future of mobile social networking
service (SNS) with rapid development and intensive competitions among its providers. The …

Examining mobile instant messaging user loyalty from the perspectives of network externalities and flow experience

T Zhou, Y Lu - Computers in Human Behavior, 2011 - Elsevier
Due to the intense competition and low switching cost, building user loyalty is critical for
mobile instant messaging (IM) service providers. Integrating both perspectives of network …

Understanding continuance intention of mobile instant messaging: motivators and inhibitors

C Gan, H Li - Industrial management & data systems, 2015 - emerald.com
Purpose–The purpose of this paper is to examine the continued usage of mobile instant
messaging (IM) from the perspectives of both motivators and inhibitors …

Understanding continuance usage intention of mobile internet sites

T Zhou - Universal Access in the Information Society, 2014 - Springer
Due to the high acquisition costs and low switching costs, retaining users and facilitating
their continuance usage are crucial for mobile service providers. Integrating both …

An integrated model of mobile internet services usage and continuance

HW Kim, KY Kwahk, HY Lee - International Journal of …, 2010 - inderscienceonline.com
This study examines the usage and continuance of mobile internet services by developing a
theoretical framework incorporating the cognitive, affective and judgemental components, as …

Examining the determinants of Mobile Internet service continuance: a customer relationship development perspective

EH Ng, KY Kwahk - International Journal of Mobile …, 2010 - inderscienceonline.com
Mobile Internet (M-Internet) service users are not only technology users but also service
consumers. However, most previous studies on Information System (IS) continuance …

An empirical analysis of factors influencing continuance intention of mobile instant messaging in China

C Gan - Information Development, 2016 - journals.sagepub.com
The purpose of this research is to investigate factors affecting users' continuance intention in
the context of mobile instant messaging (IM). Drawing upon the social cognitive perspective …