Contemporary enterprises depend heavily on data. An important operational aspect of
enterprises that relies upon its utilisation of high-quality data is CRM, where poor quality of …

CRM platforms heavily depend on high-quality data, where poor-quality data can negatively
influence its adoption. Additionally, these platforms are increasingly interconnected and …

CRM platforms heavily depend on high-quality data, where poor-quality data can negatively
influence its adoption. Additionally, these platforms are increasingly interconnected and …

Data Quality confirms the correct and meaningful representation of real world information.
Researchers have proposed frameworks to measure and analyze the Data Quality. Still …

Poor data quality can have a severe impact on the overall effectiveness of an organisation.
Data quality problems, which are prevalent in many customer relationship management …

Nowadays, the importance of achieving and maintaining a high standard of data quality is
widely recognized by both practitioners and researchers. Based on its impact on …

Data is a crucial element in every information system and software application. Data quality
concerns are not limited to Information Technology (IT) but involve various science realms …

Data quality is a significant concern in today's world. The majority of organizations are being
challenged by the data quality issues both in the structural and systematic context. Bad data …

Research and practice in data and information quality is characterized by methodological as
well as topical diversity. The cross-disciplinary nature of data quality problems as well as a …

Organizations rely on high quality master data as a critical component in achieving their
operational and strategic performance. To accomplish high quality master data, they need to …