Revealing consumer review attitude through online review and website cues

M Natarajan, S Periaiya - Journal of Consumer Marketing, 2024 - emerald.com
Purpose Consumer-perceived review attitude determines consumer overall information
adoption and is a core part of consumer's online-shopping. This study aims to focus on …
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Revealing consumer review attitude through online review and website cues

M Natarajan, S Periaiya - Journal of Consumer Marketing, 2024 - ingentaconnect.com
Purpose Consumer-perceived review attitude determines consumer overall information
adoption and is a core part of consumer's online-shopping. This study aims to focus on …