EWT Ngai, SSC Tao, KKL Moon - International journal of information …, 2015 - Elsevier
In just one decade, social media have revolutionized the life of many people and thus attracted much attention, not only from industry, but also academia. To understand how …
Mobile applications are getting a great deal of interest among researchers due to their proliferation and pervasiveness, especially in the context of digital libraries of educational …
C Flavián, M Guinaliu, Y Lu - International Journal of Bank Marketing, 2020 - emerald.com
Purpose With the popularity of mobile devices and new technologies, such as NFC, mobile payment, which is taking the place of credit cards and cash as the chief payment method, is …
In the post COVID-19 era, social commerce witnessed significant growth due to increasing numbers of consumers choosing online channels as their preferred means of shopping …
VR technology has been demonstrated great potential as a training platform for construction training & education (T&E). Although the effectiveness of VR technology has been widely …
With the popularity and growth of social networking, consumers often rely on the advice and recommendations from online friends when making purchase decisions. Social commerce in …
Today, people use a variety of social and gameful (mobile) applications in order to motivate themselves and others to maintain difficult habits such as exercise, sustainable consumption …
YT Chang, H Yu, HP Lu - Journal of Business Research, 2015 - Elsevier
Social media marketing is an influential marketing method. Liking or sharing social media messages can increase the effects of popular cohesion and message diffusion. This …
Even though networking has been identified as an important career self-management behavior, research to date has been limited to traditional channels of communication. With …