This study assessed the effect of adaptive capability and social media agility on survival
firms in multiple industries in five countries. Furthermore, it established the mediating effect …

Purpose Digital media has revolutionized societies and changed forever how we do
business. This paper aims to determine the current scope of service research in the area of …

Purpose Co-creation and co-invention are two diverse spheres in modern-day supply
chains. Despite literature suggesting the existence of similar coherence between these …

Purpose A significant management issue for nonprofit organisations (NPOs) is the
disconnect between services beneficiaries and the funders of those services. Individual …

Despite all the benefits that customer relationship management (CRM) offers to companies,
various studies show high rates of failure when implementing CRM schemes. This study …

In the context of China's online technology business, this study explores the linkages
between knowledge acquisition via social media, two modes of market orientation (proactive …

Companies obtain insight into experiences and expectations of stakeholders through social
media (SM), where users openly express their opinions and feelings. Shipping companies …

Purpose This paper presents a new conceptualization of digital service anchored in a
coconstitutive ontology of digital “x” phenomena, illuminating the pivotal role of the digital …

The aim of this paper is to indicate how the relational and digital competencies of individuals
impact value creation processes during a cooperation between companies in a digitized …

Purpose This research aimed to investigate the mediating role of social media engagement
in the relationship between differentiation-oriented content and purchase intentions …