Social media tools adoption and use by SMEs: An empirical study

SF Wamba, L Carter - Social media and Networking: Concepts …, 2016 - igi-global.com
Despite the recent increase in the adoption and use of social media tools to support firm
operations, very little empirical research focusing on small-and medium-sized enterprises …

Augmented reality adoption intention among travel and tour operators in Malaysia: mediation effect of value alignment

SS Alam, M Masukujjaman, S Susmit… - Journal of Tourism …, 2024 - emerald.com
Purpose This study evaluated the determinants of augmented reality (AR) adoption in
Malaysia's travel and tour operator sectors through an integrated technology-organization …

What affects digitalization process in developing economies? An evidence from SMEs sector in Oman

MN Alraja, MA Hussein, HMS Ahmed - Bulletin of Electrical Engineering …, 2021 - beei.org
The main objective of this paper is to investigate the SMEs' leader perspective about the
basic factors influencing the transformation into digitalization by SMEs they lead, using …

SME social media use: A study of predictive factors in the United Arab Emirates

AR Abu Bakar, SZ Ahmad… - Global Business and …, 2019 - Wiley Online Library
Considerable research has been conducted on social media, yet the determinants of their
adoption by organizations, especially small and medium‐size enterprises (SMEs), remain …

Twitter adoption and use by SMEs: An empirical study

SF Wamba, L Carter - 2013 46th Hawaii International …, 2013 - ieeexplore.ieee.org
Social media tools are used by firms to create and capture business value. In this study, we
synthesize emerging literature on social commerce, social media, and the diffusion of …

[PDF][PDF] Malaysian SME performance and the government business support services: The moderating effects of absorptive capacity

J Shamsuddin - Unpublished PhD. Diss., Universiti Utara Malaysia, 2014 - etd.uum.edu.my
This study examined the relationship between the Government Business Support Services
(GBSS)(relating to financial support and non-financial support) and the performance of …

Factors influencing social media adoption in small and medium enterprises (SMEs)

HSA Al Rahbi - 2017 - bura.brunel.ac.uk
The adoption and use of Information and Communication Technologies (ICTs) is widely
regarded as essential in contemporary organisational environments. Such technologies …

Revisión y adaptación del concepto “innovación” al contexto empresarial español

MP Jaime - Revista de Estudios Empresariales. Segunda época, 2015 - dialnet.unirioja.es
La innovación se ha convertido en una realidad innegable en el contexto de la gestión de la
empresa, independientemente de su tamaño o actividad. En las últimas décadas …

Selecting the right erp system for smes: An intelligent ranking engine of cloud saas service providers based on fuzziness quality attributes

MI Fallatah, M Ikram - International journal of computer science and …, 2021 - kiss.kstudy.com
Small and Medium Enterprises (SMEs) are increasingly using ERP systems to connect and
manage all their functions, whether internally between the different departments, or …

Why do small firms implement web sales? The Italian olive oil case

B Polenzani, C Riganelli, A Marchini - Journal of International …, 2023 - Taylor & Francis
The current paper aims to explore the drivers of the implementation of e-commerce and
social commerce among Italian virgin olive oil micro-companies (10 employees or less) …