[HTML][HTML] Exploring the “socialness” of social media
LK Kaye - Computers in Human Behavior Reports, 2021 - Elsevier
This paper presents a critical review of the current cyberpsychology understanding of what
we know about how “social” social media is. Social media platforms are vastly complex and …
we know about how “social” social media is. Social media platforms are vastly complex and …
You are a brand: social media managers' personal branding and “the future audience”
J Jacobson - Journal of Product & Brand Management, 2020 - emerald.com
Purpose Social media management is an emerging profession that is growing as companies
increasingly adopt social media. The purpose of this paper is to analyze social media …
increasingly adopt social media. The purpose of this paper is to analyze social media …
Social media editors and the audience funnel: Tensions between commercial pressures and professional norms in the data-saturated newsroom
This article explores the changing roles of Social Media Editors (SMEs) in the field of
journalism, focusing on their unique position as mediators between online news consumers …
journalism, focusing on their unique position as mediators between online news consumers …
How “K-Style” has influenced the younger generation through local Vietnamese influencers
H Kim, HJ Choo - Fashion and Textiles, 2023 - Springer
This study delves into the dissemination of K-Style in Vietnam, highlighting the multifaceted
role of influencers in co-creating Korean culture through vivid videos that embrace and …
role of influencers in co-creating Korean culture through vivid videos that embrace and …
Social media managers' customer orientation, service climate and social media followers' willingness to pay: moderated mediation model with triadic data
C Varela-Neira, F Coelho… - European Journal of …, 2023 - emerald.com
Purpose This paper aims to examine the relationship between the interaction of the social
media manager's customer orientation and the service climate perceived by supervisors, on …
media manager's customer orientation and the service climate perceived by supervisors, on …
[图书][B] The paradox of connection: How digital media is transforming journalistic labor
Using a framework of online connection and disconnection, The Paradox of Connection
examines how journalists' practices are formed, negotiated, and maintained in dynamic …
examines how journalists' practices are formed, negotiated, and maintained in dynamic …
Moderating mental health: Addressing the human–machine alignment problem through an adaptive logic of care
Covid-19 deepened the need for digital-based support for people experiencing mental ill-
health. Discussion platforms have long filled gaps in health service provision and access …
health. Discussion platforms have long filled gaps in health service provision and access …
Social Media Managers' Performance: The Impact of the Work Environment
Z Camoiras-Rodríguez, C Varela-Neira - Journal of Theoretical and …, 2024 - mdpi.com
The continuous growth of social media is causing significant modifications in the business
strategies developed by organizations. Using a structural equation modeling approach, this …
strategies developed by organizations. Using a structural equation modeling approach, this …
Behind the Screens: Social Media Managers at Cultural Institutions
L March - 2022 - search.proquest.com
Social media managers may not be the first people that come to mind during a pandemic–
their work is trivialized, undervalued, and denigrated as tasks any young person could …
their work is trivialized, undervalued, and denigrated as tasks any young person could …