As sustainability draws increasing attention due to the COVID‐19 pandemic, interest in the
green supply chain has likewise substantially increased. The present study contributes …

Green buying research in the past has been very focused on studying the behavior of
individual consumers (B2C) and organizational consumers (B2B). However, there has been …

Purpose: Supply chains in today's global environment operate in a market that is
increasingly complex and dynamic in nature. In such an environment, a stable supply chain …

Participation in social networks has increased dramatically in recent years. Digital marketing
is one of the most important strategies that with the advent of the Internet, not only as one of …

The integration of generative Artificial Intelligence (AI) systems, such as ChatGPT, into the
construction industry represents a transformative force with profound implications. This …

Purpose: In today's world, with the presence of huge volumes of data, although
organizations have faced many problems, using big data analysis has been able to …

The increasing expansion of the needs of human beings and societies has caused various
aspects of human life and societies to face serious challenges and be considered. Supply …

This work dissects the application of big data and artificial intelligence (AI) technology in
environmental protection monitoring. The application principle of big data in environmental …

In today's world, huge amounts of information affect all aspects of our lives and play an
important role in our decisions. The importance of big data in business, like other key …

Today, smart supply chains are one of the main and growing applications of evolving
technologies such as the Internet of Things (IoT), artificial intelligence (AI), and blockchain …