Managing business and innovation networks—From strategic nets to business fields and ecosystems

K Möller, A Halinen - Industrial Marketing Management, 2017 - Elsevier
This article introduces the Special Issue of Managing Business and Innovation Networks
and makes an independent contribution to the advancement of network management …

Coopetition, where do you come from? Identification, categorization, and configuration of theoretical roots of coopetition

P Klimas, AA Ahmadian, M Soltani, M Shahbazi… - SAGE …, 2023 - journals.sagepub.com
Though being 30 years old, coopetition, is still earning popularity and represents a fresh,
beneficial, but paradoxical approach to inter-organizational relations. The increasing interest …

Case study research with moderate constructionism: Conceptualization and practical illustration

T Järvensivu, JÅ Törnroos - Industrial marketing management, 2010 - Elsevier
This paper develops a case study approach that builds on the foundations of moderate
constructionism and abduction. We discuss the case study method and its role in industrial …

Institutional environment and network competence in successful SME internationalisation

L Torkkeli, O Kuivalainen, S Saarenketo… - International Marketing …, 2019 - emerald.com
Purpose The purpose of this paper is to examine the impact of institutional environment on
the international performance of small-and medium-sized enterprises (SMEs) and how this …

Branding as a dynamic capability: Strategic advantage from integrating meanings with identification

RJ Brodie, M Benson-Rea, CJ Medlin - Marketing Theory, 2017 - journals.sagepub.com
A new theoretical framework is developed to scrutinize the strategic advantage for branding.
The theoretical framework applies both at the firm level, for the marketing of individual …

Offshore outsourcing of services: An evolutionary perspective

WL Tate, LM Ellram, L Bals, E Hartmann - International Journal of …, 2009 - Elsevier
Offshore outsourcing is gaining increasing importance and attention in both theory and
practice. The purpose of this research is to use nine in-depth case studies to analyze the …

Understanding interorganizational network evolution

H KN, MT Thomas - Journal of Business & Industrial Marketing, 2021 - emerald.com
Purpose The purpose of this paper is to provide an overview of the available insights
regarding interorganizational network evolution. The research questions being addressed …

Augmented or admented reality? The influence of marketing on augmented reality technologies

T Liao - Information, Communication & Society, 2015 - Taylor & Francis
As mobile and wearable devices that enable digital content to be displayed over physical
surroundings continue to develop, scholars are increasingly interested in these 'augmented …

Collaboration in achieving sustainable solutions in the textile industry

MCS Abreu, FNH Ferreira, JF Proenca… - Journal of Business & …, 2021 - emerald.com
Purpose This paper aims to investigate how sustainable solutions in the textiles and clothing
industry are decided through business-to-business collaboration. Design/methodology …

Can competitors cooperate? The impact of formal institution agents in promoting coopetition among emerging market exporters

JM Monticelli, IL Garrido, LM Vieira… - Journal of Business & …, 2022 - emerald.com
Purpose This paper aims to investigate the effects of formal institution agents on export
performance, mediated by coopetition. It presents novel scales for evaluating firms' …