The mediating role of self-congruity in transnational higher education choice: a proposed framework

P Sudhana, N Noermijati, A Sabil Hussein… - Journal of Applied …, 2021 - emerald.com
Purpose This paper aims to propose a conceptual framework to bridge the gap between the
dimensions of brand equity (brand awareness, brand association and perceived quality) and …

A moderated mediation analysis of the low enrollment intention at international higher education in Indonesia

P Sudhana, N Noermijati, AS Hussein… - International Journal of …, 2023 - emerald.com
A moderated mediation analysis of the low enrollment intention at international higher education
in Indonesia | Emerald Insight Books and journals Case studies Expert Briefings Open Access …