Examining the relationship between adaptive leadership behaviors and strategic differentiation for tourism service: The mediating role of marketing insight
A Al-Baghdadi, M AL-Khazaali - AIP Conference Proceedings, 2024 - pubs.aip.org
The purpose of this study is to investigate the influence of Adaptive Leadership Behaviors
(BAL) in building strategic differentiation for tourism service (SSD) through mediation role of …
(BAL) in building strategic differentiation for tourism service (SSD) through mediation role of …
A Pilot Study on Innovative Marketing Strategy and Small Business Survival
This paper, on a pilot scale, examines the effect of innovative marketing strategies on small
business survival. Survey research design was adopted and Census sampling technique …
business survival. Survey research design was adopted and Census sampling technique …