AS Kümpel, V Karnowski, T Keyling - Social media+ society, 2015 - journals.sagepub.com
This article provides a review of scientific, peer-reviewed articles that examine the relationship between news sharing and social media in the period from 2004 to 2014. A total …
OD Apuke, B Omar - Telematics and Informatics, 2021 - Elsevier
Fake news dissemination on COVID-19 has increased in recent months, and the factors that lead to the sharing of this misinformation is less well studied. Therefore, this paper describes …
Social media plays a significant role during pandemics such as COVID-19, as it enables people to share news as well as personal experiences and viewpoints with one another in …
The influence of perceived social media marketing elements on consumer–brand engagement and brand knowledge | Emerald Insight Books and journals Case studies Expert Briefings …
MA Camilleri, L Falzon - Spanish Journal of Marketing-ESIC, 2021 - emerald.com
Purpose The outbreak of the Coronavirus (COVID-19) pandemic and its preventative social distancing measures have led to a dramatic increase in subscriptions to paid streaming …
The influence of TikTok has reached the news media, which has adapted to the logic of the platform, in a context marked by the incidental consumption of news, virality and the …
The authors test five theoretically derived hypotheses about what drives video ad sharing across multiple social media platforms. Two independent field studies test these hypotheses …
ML Khan - Computers in human behavior, 2017 - Elsevier
This study unearths the motives for YouTube user engagement that has been conceptualized as active participation and passive content consumption. In light of the Uses …
M Pittman, B Reich - Computers in human behavior, 2016 - Elsevier
Social media use continues to grow and is especially prevalent among young adults. It is surprising then that, in spite of this enhanced interconnectivity, young adults may be lonelier …