In the last decade, the use of Data Sciences, which facilitate decision-making and extraction
of actionable insights and knowledge from large datasets in the digital marketing …

As the breadth and empirical diversity of entrepreneurship research have increased rapidly
during the last decade, the quest to find a" one-size-fits-all" general theory of …

In the current state of globalization's restructuring, numerous studies are examining policies
to strengthen local entrepreneurship and productive systems, in terms of clusters and …

Purpose This study is concerned with the perlocutionary force of emotional strategies in
entrepreneurship discourse. The purpose of this paper is to determine to what extent, and …

This paper aims to determine the efficacy of persuasive strategies in the SME pitch by
examining the discursive interaction that takes place in a televised corpus, taken from the …

Digital entrepreneurship is often positioned as a way for women to “have it all.” This is
exemplified in the rise of multilevel marketing companies (MLMs) that rely heavily on the …

In 2012 startup ScorX set out to simplify and digitalize the traditional choir practice by
developing a digital platform for choir leaders, choir members and sheet music publishers …

Malgré des données qui indiquent une amélioration de la place des femmes en
entrepreneuriat, de nombreuses études ont démontré que les femmes sont globalement …

In the late 1970s the culture of hip hop emerged from the streets of New York. It was an
outlet for identity, expression and boasting among communities of young people who were …

abstract This study attempts to find out the impact of organizational justice on the innovative
work behavior of employees working in Chinese telecommunication sector, while analyzing …