Understanding users' dynamic behavior in a free trial of IT services: A three-stage model

W Jiao, H Chen, Y Yuan - Information & Management, 2020 - Elsevier
A free trial of an information technology service (ITS) provides users an opportunity to obtain
direct usage experience without purchase commitment, which can significantly reduce their …

IN-CONSUMPTION INFORMATION CUES AND ONLINE VIDEO CONSUMPTION.

J Sim, K Choi, SP Han, D Cho - MIS Quarterly, 2024 - search.ebscohost.com
Online video platforms such as YouTube feature visual cues on progress bars to spotlight
standout segments of videos. These cues, designed to steer users toward intriguing content …

Can gamified e-service quality improve customer value co-creation and relationship quality in e-retailing?

RA Tabaeeian, M Mohammad Shafiee… - International Journal of …, 2024 - emerald.com
Purpose This paper aims to investigate the effect of gamified e-service quality (GE-SQ) on
customer value co-creation, relationship quality and purchase intention in e-retailing …

Perceived value and willingness to consume in online mobile games

B Wu, K Andrizal - Social Behavior and Personality: an …, 2021 - ingentaconnect.com
We investigated the relationship between perceived value of virtual goods and willingness
to consume virtual goods in online mobile games, and examined the roles of gamers' …

How to succeed with cloud services? A dedication-constraint model of cloud success

M Trenz, J Huntgeburth, D Veit - Business & Information Systems …, 2019 - Springer
How can cloud providers be successful? Severe competition and low up-front commitments
create enormous challenges for providers of consumer cloud services when attempting to …

Why future friends matter: impact of expectancy of relational growth on online gamer loyalty

GY Liao, TL Huang, TCE Cheng, CI Teng - Internet Research, 2020 - emerald.com
Purpose Relational cohesion theory posits that relational cohesion helps build relationships
among communication partners, implying that users would expect a growth in relations or …

Current revenue (monetisation) models of video game developers

P Klimas - Journal of Management and Financial Sciences, 2017 - bazekon.icm.edu.pl
This paper aims at exploration of revenue models and recognition of revenue streams
currently exploited by video game developers. The fact that the monetisation models are fast …

The transformation of news in the digital age: Business model changes, challenges, and future directions

D O'Brien - De Gruyter handbook of media economics, 2024 - degruyter.com
The rise of the internet has had a significant impact on the news industry, leading to the
emergence of new business models for online news. Research in this area has mostly …

[HTML][HTML] Motivations in the adoption and conversion of freemium services: insights for digital entrepreneurship

J Martins, R Rodrigues - Review of Managerial Science, 2024 - Springer
Technological advancements have created opportunities for entrepreneurship and
innovation and enabled the development of new products, services, platforms, and business …

Drivers Of Purchase Intention And Willingness To Pay Microtransactions In Mobile Legends

WJM Loa, MP Berlianto - Jurnal Manajemen, 2022 - ecojoin.org
This study aims to analyze the antecedents of satisfaction and continued use intention and
investigate the effects of satisfaction and continued use intention towards Indonesian Mobile …