Marketing in the Metaverse: Conceptual understanding, framework, and research agenda

KG Barrera, D Shah - Journal of Business Research, 2023 - Elsevier
A hyper-connected digital universe referred to as the 'metaverse'bears the promise of
fundamentally changing how consumers, brands, and firms will transact and interact in a …

A comprehensive survey on blockchain in industrial internet of things: Motivations, research progresses, and future challenges

R Huo, S Zeng, Z Wang, J Shang… - … Surveys & Tutorials, 2022 - ieeexplore.ieee.org
With rapid development of enabling technologies such as Internet of Things, robotics, and
big data, the fourth industrial revolution known as “Industry 4.0”(I4. 0) has become a great …

[HTML][HTML] A survey on blockchain technology and its security

H Guo, X Yu - Blockchain: research and applications, 2022 - Elsevier
Blockchain is a technology that has desirable features of decentralization, autonomy,
integrity, immutability, verification, fault-tolerance, anonymity, auditability, and transparency …

Artificial intelligence and blockchain integration in business: trends from a bibliometric-content analysis

S Kumar, WM Lim, U Sivarajah, J Kaur - Information Systems Frontiers, 2023 - Springer
Artificial intelligence (AI) and blockchain are the two disruptive technologies emerging from
the Fourth Industrial Revolution (IR4. 0) that have introduced radical shifts in the industry …

Integrating blockchain technology with internet of things to efficiency

N Alsharari - … of Technology, Innovation and Management (IJTIM …, 2021 - journals.gaftim.com
The research study focused on integrating blockchain technology with the internet of things.
The study is necessitated by the need to come up with practical and feasible means to …

The promise of a decentralized internet: What is Web3 and how can firms prepare?

A Murray, D Kim, J Combs - Business Horizons, 2023 - Elsevier
What is Web3, and what does it mean for established companies? Web3 describes a broad
range of emerging internet applications for blockchain technology (ie, a decentralized …

A survey on blockchain technology: Evolution, architecture and security

MNM Bhutta, AA Khwaja, A Nadeem, HF Ahmad… - Ieee …, 2021 - ieeexplore.ieee.org
Blockchain is a revolutionary technology that is making a great impact on modern society
due to its transparency, decentralization, and security properties. Blockchain gained …

[HTML][HTML] Emerging trends in blockchain technology and applications: A review and outlook

AG Gad, DT Mosa, L Abualigah, AA Abohany - Journal of King Saud …, 2022 - Elsevier
At present times, Blockchain technology is gaining more attraction with every passing day,
as it has revolutionized the traditional trade due to its distributed ledger feature, every record …

[HTML][HTML] A systematic review of a digital twin city: A new pattern of urban governance toward smart cities

T Deng, K Zhang, ZJM Shen - Journal of Management Science and …, 2021 - Elsevier
Many countries and governments consider smart cities a solution to global warming,
population growth, and resource depletion. Numerous challenges arise while creating a …

Application of blockchain and internet of things in healthcare and medical sector: applications, challenges, and future perspectives

P Ratta, A Kaur, S Sharma, M Shabaz… - Journal of Food …, 2021 - Wiley Online Library
Internet of Things (IoT) is one of the recent innovations in Information Technology, which
intends to interconnect the physical and digital worlds. It introduces a vision of smartness by …