[HTML][HTML] Artificial intelligence research: A review on dominant themes, methods, frameworks and future research directions

K Ofosu-Ampong - Telematics and Informatics Reports, 2024 - Elsevier
This article presents an analysis of artificial intelligence (AI) in information systems and
innovation-related journals to determine the current issues and stock of knowledge in AI …

The effect of bank artificial intelligence on consumer purchase intentions

B Armutcu, A Tan, SPS Ho, MYC Chow, KC Gleason - Kybernetes, 2024 - emerald.com
Purpose Artificial intelligence (AI) is shaping the future of the marketing world. This study is
the first to examine the effect of AI marketing efforts, brand experience (BE) and brand …

[PDF][PDF] Investigating the acceptance intentions of online shopping assistants in E-commerce interactions: Mediating role of trust and effects of consumer demographics

C Singh, MK Dash, R Sahu, A Kumar - Heliyon, 2024 - cell.com
Online shopping has various advantages, such as convenience, easy access to information,
a greater variety of products or services, discounts, and lower prices. However, the absence …

CusCP: AI-Driven System for Predictive Modeling of Customer Churn in E-commerce Using Machine Learning

J Sharma, S Neema - 2023 Seventh International Conference …, 2023 - ieeexplore.ieee.org
Client churn has emerged as a key worry for firms looking to maintain and grow their client
base in the ever changing world of e-commerce. In order to anticipate customer turnover …

[PDF][PDF] INNOVATION ECOSYSTEM AND ARTIFICIAL INTELLIGENCE: A BIBLIOMETRIC ANALYSIS

G Gradinaru, VA Strat, M Matei, BF Matei… - Economic and Social …, 2023 - zbw.eu
The rapid development of AI has reshaped the perspectives on technological progress and
innovation. In this context, our objective is to assess the current level of research through …

AI-ENABLED CUSTOMER EXPERIENCE ENHANCEMENT IN BUSINESS

ST Tula, AJ Kess-Momoh, GB Omotoye… - Computer Science & IT …, 2024 - fepbl.com
This scholarly investigation delves into the transformative impact of Artificial Intelligence (AI)
on enhancing customer experience in the business realm. The study's purpose was to …

[PDF][PDF] A Bibliometric Analysis of Customer Churn Prediction in the Telecommunications Industry

M Al-Shammari, H Al-Tairey, M Manea, N Aljawder - 2024 - researchgate.net
Analyzing and exploring vast amounts of scientific data is expected in bibliometric analysis.
Statistical and graphical categorized tests are conducted to highlight the spatiotemporal …

[PDF][PDF] Predictive Modeling of Customer Churn in E-commerce Using Machine Learning: A Case Study and Comparative Analysis

J Sharma, S Neema - researchgate.net
Client churn has emerged as a key worry for firms looking to maintain and grow their client
base in the ever changing world of e-commerce. In order to anticipate customer turnover …