The impact of social media (SM) on small and medium businesses (SMEs) has received less
focus, and the literature is mixed. This study examines how external SM utilization (ESMU) …

Objetivo: analizar empíricamente la relación entre la orientación estratégica a la innovación
y el desempeño organizacional a través de la mediación del capital intelectual …

The present study centered on the mediation of innovation and the moderation of collective
organizational engagement in affecting human capital (a combination of skill and …

Purpose Fabrics, which are one of the raw materials of the clothing industry, constitute
approximately 40–45% of the total cost of an apparel product. Due to the labor-intensive …

The existing literature has yet to expose the linkage between circular economy and
sustainability-oriented innovation, notably SMEs in developing countries. The present study …

Environmental reputation received many attentions in light with worldwide efforts to
preservation with a focus on enhancement of environmental strategy throughout green …

Green finance is a new breakthrough that will help realize a sustainable green economy and
development through new finance and policy instruments. However, the discussion …

Este artigo aborda o marketing estratégico e a eficiência nutricional no cultivo hidropônico
de hortaliças, um segmento que vem crescendo nos últimos anos. O objetivo desta …

This research examines the impact of digital marketing (DM), through the integration of
artificial intelligence (AI), on business performance (BP) in the Moroccan context. Utilizing a …

SMEs have been the economic backbone for developing undeveloped countries for many
years. SMEs help to create domestic and international employment and generate national …