Strategic management in the media: Theory to practice

L Küng - 2016 - torrossa.com
Between the economic determinations of the marketplace and the cultural discourses within
media representations… lies a terrain that has yet to be fully explored and adequately …

[图书][B] Medienökonomik: Einführung in eine ökonomische Theorie der Medien

ML Kiefer - 2005 - degruyter.com
Eine Einfuhrung in ein komplexes, sich dynamisch entwickelndes, aber konzeptionell unein-
heitliches und mit Blick auf die forschungsleitenden Theorien eher unterentwickeltes …

A Paradigm Shift in the Entertainment Industry in the Digital Age: A Critical Review

B Dhiman - 2023 - ssoar.info
The advent of the digital age has brought about significant transformations in the
entertainment industry, challenging traditional paradigms and redefining the ways in which …

[图书][B] Manejo de la comunicación organizacional: Espacios, herramientas y tendencias en gestión de negocios

JT Álvarez - 2013 - books.google.com
El actual capitalismo, definido como capitalismo financiero, es paralelamente capitalismo
reputacional. Un mundo virtual lleno de signos y productos de futuro más que de realidades …

[HTML][HTML] Меняющаяся архитектура медиа и цифровые платформы

ЕЛ Вартанова - Меди@ льманах, 2022 - cyberleninka.ru
1996). С начала XXI в. ученые начали отмечать заметные даже не специалистам
результаты цифровой революции во всех сферах жизни общества. Проявились …

[图书][B] Media economics

S Cunningham, T Flew, A Swift - 2015 - books.google.com
This core textbook examines the economic paradigms at work in media industries and
markets, enabling analysis of the media system as a whole. In addition to succinct accounts …

Theoretical approaches in media management research

BI Mierzjewska, CA Hollifield - Handbook of media management …, 2006 - taylorfrancis.com
In the field of mass communication, the termtheoryis often loosely defined. 1 Paradigms, 2
conceptual frameworks, models, normative theories and, of course, actual theories are all …

Media economics

AB Albarran - The SAGE handbook of media studies, 2004 - books.google.com
M edia economics is a field of study that has experienced considerable growth and
development over the past 40 years. Miller and Gandy (1991) identified 351 articles …

[图书][B] Manajemen Industri Media Massa

AH Ummah - 2022 - books.google.com
Kajian mengenai manajemen media massa sangat penting karena kehidupan media massa
tumbuh pesat dan sangat dinamis. Era reformasi dan keterbukan informasi menjadi titik …

Journalism innovation and the ecology of news production: Institutional tendencies

W Lowrey - Journalism & communication monographs, 2012 - journals.sagepub.com
This monograph develops and tests a news ecology model to help explain development and
stasis of news forms and practices. The model predicts that emerging media form …