Employing social media applications for instructional activities has become a trendy topic, with a relatively large number of studies published yearly. However, identifying the factors …
The Metaverse is an immersive virtual universe where users interact with each other using an avatar. The Metaverse is promised to offer numerous opportunities for many sectors …
The power of livestreaming commerce to rake in billions of revenues within hours has thrust this nascent commercial model into the global spotlight; that said, despite the prevalence of …
Purpose The surging entrance of new mobile payment merchants into the growing market has prompted the need for an in-depth understanding of loyalty formation to retain …
Chatbot implementation for assisting customers as a virtual agent can be seen as a tool in helping an organisation to serve better customer service. Malaysia is among the countries …
Virtual meeting platforms have been identified as the golden bullet to deliver the learning materials to students during the COVID-19 pandemic. While this is evident across thousands …
Determining factors of continuance intention in mobile payment: fintech industry perspective | Emerald Insight Books and journals Case studies Expert Briefings Open Access Publish with …
The investigation of users' satisfactions and intentions in using the services provided by commercial banks needs to be focused on internet banking, since this is the widely used …
In recent years, influencer marketing has gained significant prominence within the digital marketing landscape, particularly on platforms such as TikTok. This study seeks to …