Scientists are enthusiastically imagining ways in which artificial intelligence (AI) tools might improve research. Why are AI tools so attractive and what are the risks of implementing them …
X Cheng, X Zhang, J Cohen, J Mou - Information Processing & …, 2022 - Elsevier
Text-based chatbots are being touted as a disruptive innovation with unprecedented business potential. However, frequent failures in human–chatbot conversations have led to …
Abstract Information systems (IS) use, the dominant theoretical paradigm for explaining how users apply IS artifacts toward goal attainment, gives primacy to human agency in the user …
C Longoni, L Cian - Journal of Marketing, 2022 - journals.sagepub.com
Rapid development and adoption of AI, machine learning, and natural language processing applications challenge managers and policy makers to harness these transformative …
Advances in artificial intelligence are increasingly leading to the automation and augmentation of decision processes in work contexts. Although research originally generally …
C Franke, A Groeppel-Klein, K Müller - Journal of Advertising, 2023 - Taylor & Francis
Virtual influencers, generated on the computer, are changing the advertising industry. More and more brands utilize virtual instead of human influencers as endorsers for their marketing …
Artificial Intelligence (AI) has become essential to Electronic-Commerce technology over the past decades. Its fast growth has changed the way consumers do online shopping. Using …
Artificial intelligence (AI) helps companies offer important benefits to consumers, such as health monitoring with wearable devices, advice with recommender systems, peace of mind …
OA Gansser, CS Reich - Technology in Society, 2021 - Elsevier
More and more products in everyday life are using artificial intelligence (AI). The purpose of this research is to investigate influence factors in an acceptance model on behavioral …