A survey on data pricing: from economics to data science

J Pei - IEEE Transactions on knowledge and Data …, 2020 - ieeexplore.ieee.org
Data are invaluable. How can we assess the value of data objectively, systematically and
quantitatively? Pricing data, or information goods in general, has been studied and practiced …

[图书][B] Digital business models: Concepts, models, and the alphabet case study

BW Wirtz - 2019 - books.google.com
The spread of the Internet into all areas of business activities has put a particular focus on
business models. The digitalization of business processes is the driver of changes in …

[PDF][PDF] From free to fee: exploring the antecedents of consumer intention to switch to paid online content

Z Li, Y Cheng - Journal of Electronic Commerce Research, 2014 - jecr.org
As a hybrid revenue model seems better for generating revenue for online content providers
than purely either an advertising revenue model or a pay-for-content model, many online …

[图书][B] Digital business and electronic commerce

BW Wirtz, Wirtz - 2021 - Springer
The Internet economy is characterized by its considerable dynamic and speed of change.
The rapid digitization of numerous areas of life has resulted in a shift towards today's …

On-demand streaming services and music industry revenues—Insights from Spotify's market entry

N Wlömert, D Papies - International Journal of Research in Marketing, 2016 - Elsevier
On-demand streaming services that rely on subscription fees or advertising as a revenue
source (eg, Spotify) are a topic of ongoing controversial debate in the music industry …

Compensating online content producers: A theoretical analysis

S Jain, K Qian - Management Science, 2021 - pubsonline.informs.org
The digital content industry is rapidly growing, and many platforms host a vast amount of
content that is produced by independent producers. A major source of revenue for these …

Content and advertising in the media: Pay-tv versus free-to-air

M Peitz, TM Valletti - international Journal of industrial organization, 2008 - Elsevier
We compare the advertising intensity and content of programming in a market with
competing media platforms. With pay-tv, media platforms have two sources of revenues …

[图书][B] Media economics: Applying economics to new and traditional media

C Hoskins, S McFadyen, A Finn - 2004 - books.google.com
Media Economics: Applying Economics to New and Traditional Media differs from ordinary
media economic texts by taking a conceptual approach to economic issues. As the book …

How do firms make money selling digital goods online?

A Lambrecht, A Goldfarb, A Bonatti, A Ghose… - Marketing Letters, 2014 - Springer
We review research on revenue models used by online firms who offer digital goods. Such
goods are non-rival, have near zero marginal cost of production and distribution, low …

Strategies to fight ad-sponsored rivals

R Casadesus-Masanell, F Zhu - Management science, 2010 - pubsonline.informs.org
We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-
sponsored competitor. In addition to competing through adjustments of tactical variables …