This study examines the usage of eTax systems using the unified theory of acceptance and
use of technology (UTAUT) as a theoretical base. A quantitative methodology using partial …

With the proliferation of the use of chatbots across industries, business-to-business (B2B)
businesses have started using cognitive chatbots for improved customer service which …

Cognitive computing is ushering in the fourth industrial revolution through its promises of
improved accuracy, scalability and personalisation. Therefore, business-to-business (B2B) …

Purpose This paper aims to explore the overall research question “How can artificial
intelligence (AI) influence consumer information disclosure?”. It considers how …

Virtual social media platforms of greater importance for general and corporate purposes.
Especially retailers today resort to these platforms to bridge a communication gap between …

Purpose This research aims to build on the pre-existing corpus of literature through the
integration of the technology acceptance model (TAM) and usage habit to more accurately …

This study demonstrates the importance of content timeliness as a driver of engagement in
business markets. Through an experimental approach, we show that if the customer is …

Usaha mikro, kecil, dan menengah (UMKM) memainkan peran penting dalam
pembangunan ekonomi Indonesia, termasuk di Jawa Barat. Namun, banyak UMKM …

The online game market is highly popular, resulting in fierce competition among game
makers and prompting them to find ways to strengthen gamer loyalty. Online gamers enjoy …

Purpose Despite the increasing numbers of research studies about social media business,
the concept of social media agility is still an emerging topic that has been understudied …