The growing social media use worldwide has encouraged researchers to research on how and why it is adopted. However, the majority of studies have focused on the individual rather …
Despite the growing interest towards big data within higher education institutions (HEI), research on big data analytics capability within the HEI context is somewhat limited. This …
In light of the growing role of social media marketing in the success of businesses and its low adoption rate among small and medium enterprises (SMEs), this study aims to identify …
Purpose In light of the repercussions of the COVID-19 pandemic, electronic auditing otherwise known as computer-assisted audit tools and techniques (CAATTs) has become …
Business intelligence (BI) has become increasingly popular among executives in various industries owing to its potential to facilitate informed decision-making. Nevertheless, its …
Digital transformation (DT) at the micro level implies organizational changes in roles, individual skills, leadership styles, and managerial approaches. Therefore, it is essential to …
This study investigates the factors influencing the usage of Business Intelligence and Analytics (BIA) in the banking industry sector. Furthermore, it explores the moderating …
Small and medium enterprises (SMEs) have become a vibrant and dynamic sector of the world economy. Information technology plays a vital role in improving the productivity and …
Purpose There is a growing importance of business intelligence systems (BIS) adoption in today's digital economy age which is characterized by uncertainty and ambiguity …